The Australian Packaging Covenant has released a series of case studies and working papers to help organisations identify and community the business case for packaging sustainability.
The resource series, talks through the key strategies for successfully presenting and preparing your business case and selling the benefits of the project internally – with a focus on benefits to the business and bottom line, with sustainability as the “offshoot”.
11 APC signatory companies put their packaging changes, and the processes they took to achieve them, up for scrutiny in case studies across industries. The key to success? Reframing the need for sustainable packaging.
The case studies share how each company approached their packaging project to show the tangible business benefits – from cost savings and storage to improved information and retail accessibility – reframing the benefits of improved sustainability to deliver a successful packaging change.
For more information on this project, visit the APC website.